PART-1
What is Marketing ?
Role of Sales & Marketing in Organisations.
Sales & Marketing Environment
Buying Behavior
Targeting the Market
Measurement & Forecasting
PART=3
Marketing Strategy
Organisation Culure & Values
Providing Customer Services
PART-2
Marketin Mix & Poduct Life Cycle
Sales Promotion Programme
Brand Positioning
Evaluation of Customer Demands
Compitior Monitoring
Market Communication
Salling Process & Theories
Managing Sales Force
Role of Manager
CBC Education
From the Director Table .jvju Language learning is a journey but not the find ffffg

  In the present dynamic age where everything is changing rapidly, the education scenario has also    undergone a significant cahnge. Today, the unconventional learning has gained considerable    importance as it helps an individual for proffessional survival in the age of cut-throat competition.    The choice of career is an important decision for a student, which too, has moved beyond    conventional classroom learning. As the world is becoming a local market the carer option has    grown manifold, and the need to choose the right career path assumes great importance. Students    need the proper guidance, career counseling and self analysis before deciding a career.

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